Monday, 5 May 2025

Sugar Puffs Advert - Country Hike

[FADE IN]

1. EXT. LIVE-ACTION BAY DOCK – EARLY MORNING

Soft golden sunlight glows over a peaceful bay. Gentle waves lap against the wooden dock. A colourful campervan parks quietly.

[ANIMATED HONEY MONSTER (in hiking boots and a rucksack) and his yellow-furred dog, RUFFY, hop out cheerfully.]

Honey Monster (whispering):
“Ready, Ruffy?”

Ruffy barks once, tail wagging. They walk onto the live-action countryside path. The music is light and breezy – flutes, acoustic guitar, and soft strings.


2. EXT. LIVE-ACTION FOREST – DAY

They hike through lush, green woods. Birds chirp. Dappled sunlight flickers through the trees.

Honey Monster giggles as a flittery animated dragonfly buzzes around his face.

Honey Monster (laughing):
“Shoo! Silly bug!”

He stumbles over a log, regains balance, and Ruffy pants happily.


3. EXT. LIVE-ACTION MOUNTAINS – LATER

They stand before Coniston Old Man, majestic and towering. Honey Monster puffs and begins to climb.

But he slips! His arms flail—

Honey Monster (panicked):
“Uh-oh—YIKES!”

He grabs Ruffy’s tail just in time! Ruffy digs his paws into the ground, holding firm. Honey Monster dangles, then pulls himself up.

Honey Monster (gasping):
“Phew! Good dog!”


4. EXT. LIVE-ACTION BEACH – EVENING

The sun begins to set. Waves shimmer under a purple-orange sky. Honey Monster and Ruffy arrive at the quiet beach, worn out and groaning with hunger.

Honey Monster drops his backpack, opens it, and pulls out a box of Sugar Puffs, a bowl, and a spoon. He pours them carefully. The cereal sparkles with golden sugar.

Honey Monster (content):
“Sugared honey…”

He munches happily. Ruffy laps some puffs from a smaller bowl.


5. EXT. BEACH – CONTINUOUS

Honey Monster hears the waves. He stands up, eyes wide.

Honey Monster (grinning):
“MMMMMMM…. YUMMY!”

He rips off his hiking clothes, revealing colourful swimming trunks underneath, and runs into the sea with arms flailing.

Ruffy barks, leaps in after him. Both splash and swim joyfully in the rolling surf.


[ON SCREEN – TEXT & VOICEOVER]
Text: Tell 'em about the honey... yummy!
VO (Honey Monster’s voice):
“Tell ‘em about the honey… yummy!”


[WIDE SHOT – LIVE-ACTION SEA]
Honey Monster and Ruffy are seen playfully swimming and splashing in the background as the Sugar Puffs box floats gently into frame.

[FADE OUT]

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